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Hey Developers,


Start here!

SCROLL DOWN

Hey Developers,


Start here!

1. Download the API Doc and read over it.

2. Get a Fetch API key from Cole Information.

3. Write your web-service call based on API Doc from above.

REMEMBER: Use the staging environment, NOT the production environment as you're getting started.

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Address ONLY


Address ONLY


When customers are inputting their address only . . .

Please use match logic to ONLY query on house #, street name and zip code.

Omit all prefixes such as South, SW, East, etc. because Cole standardizes all address with post office guidelines. Cole automatically will query on first four letters of the street name. If a unit or condo number is provided, only match on contains “16” or “16C” and not “UNIT 16” or “APT 16C.”

Where available . . .

  • Adults above 18
  • Up to 2 landlines
  • Up to 5 cell phones tied to the address
  • Email addresses tied to the address
  • Tax assessor home value
  • Purchase date and amount
  • Square footage
  • Birth dates
  • Vehicles tied to the household
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Name and Address


Name and Address


When customers are inputting name AND address . . .

Match on first name, last name AND city/state OR zip.

95% of all names are unique enough to only provide one match. However, a name such as Mark Nelson in Omaha, NE may bring multiple matches and provide an error code back. If it can’t be narrowed down to one record, no results are provided back. Waterfall logic provides the opportunity to enhance partial leads where only a phone number is provided (provides back all household info tied to that phone number), then email, then first and last name.

Where available . . .

  • Mailing address
  • Landline
  • Cell phone
  • E-mail
  • Date of birth
  • Tax assessor home value
  • Purchase date and amount
  • Square footage
  • Vehicle tied to the physical address
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Contact Info


Contact Info


When your customers are just inputting contact info (home phone, mobile phone or e-mail) . . . 

Match on land line, cell phone number, or e-mail.

Due to the precise nature of contact information, Fetch will match on either land line, mobile phone number or email.  If you have all three or a combination of, the waterfall logic provides the best match if you pass the landline first, then cell phone and try email last.  Omit all dashes you may have for the phone number.  Ex: 402-123-1234 should post to us as 4021231234.

Where available . . .

  • Adults above 18
  • Up to 2 landlines
  • Up to 5 cell phones tied to the address
  • Email addresses tied to the address
  • Tax assessor home value
  • Purchase date and amount
  • Square footage
  • Birth dates
  • Vehicles tied to the household